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Baosteel strives to stand among global leading Automotive Sheet supplier

Resource from:  CBCC Likes:110
Mar 12,2014
A few days ago, 2014 Annual Conference on Works for Auto Sheet in the Aspects of Production, Marketing and Research was held by Baosteel Co., Ltd. In the meeting, the participants reviewed what have been done for auto sheet in the fields of production and marketing and research last year, and then, they arranged several assignments for auto sheet in production and marketing research this year. Moreover, it set the strategic development goal for automobile sheet in the aspects of production marketing and research in the future. In the next stage, Baosteel will further enhance its competitiveness of auto sheet in the fields of expanding market, collaborating manufacture, improving quality, bettering services and investing on advanced research and development. Furthermore, the company strives to become one of the most competitive suppliers of auto sheet in the world. Mr. Dai Zhihao, the General Manager of Baosteel Co., Ltd, Mrs. Wang Jing, the Vice General Manager, and Mr. Hou Angui, the Vice General Manager, attended the meeting. Last year, Baosteel made a remarkable achievement on the works in production, marketing and research for auto steel sheet in the fields of market expansion, development of internal potentials, optimizing the structure of product mix, keeping collaboration between production and marketing continuously, improving service and ability to develop various sheet specifications. In addition, the company is engaged to occupy its planned market share of cold rolling auto sheets. This year, by oriented with occupying market share, optimizing the structure of products, improving service and manufacturing, Baosteel's working team of auto steel sheet in production, marketing and research will allocate the different assignments to the related staffs in charge, such as, promoting the customer manager system, putting forward EVI (Early Vendor Involvement) continuously, to enhance the capability of technical support and improve the level of service; To promote the consistent management system and to improve process quality; To encourage to adopt the applications of APQP (ADVANCED PRODUCT QUALITY PLANNING); To increase early intervention on the steel sheet for a new type of vehicles, to speed up the product certification of the key components, promoting technical cooperation with users by focusing on the specific project, so as to ensure the completion of various tasks. Mr. Dai Zhihao really appreciated on the achievements made by the working team of production, marketing and research on the auto sheet; He also requested that this working team of auto steel sheet should actively adapt itself to confront with the challenges resulted from the ever-improving national policies, and he added, we should calm down to listen and feel the users' demands with our hearts of hearts; in turn, it continuously improves Baosteel's ability to supply auto sheets to the user stably by raising the manufacturing level; To cultivate soft power to improve auto steel sheets in aspects of manufacturing, sales, R & D, supply chain management by standing on the customer's feet to evalulate our own works; To put more emphasis on the works in terms of EVI (Early Vendor Involvement), to improve the ability to service; To deepen the transformation by focusing on addding the customer's value, to realize the communication between market and job-site through sharing information so as to accelerate the quick-response; Base on focusing on the future, we should prepare the long-term strategic planning for auto sheet in terms of production and marketing and research, to strengthen supply chain management, brand management, environment management and cultivation of talents team, by doing so, it ensures that we should achieve the strategic goal.
(CBCC)
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