Association of Equipment Manufacturers to open Canadian office

The Association of Equipment Manufacturers (AEM) announced it plans to open an office in Ottawa in 2026. The expansion supports AEM’s efforts to advance the interests of North American equipment manufacturers operating in sectors such as agriculture, construction, forestry, mining and utilities. To lead these efforts, AEM says it has hired Alexandre Mattard-Michaud as its new Director of Government Affairs in Canada. Based in Ottawa, Mattard-Michaud brings experience in Canadian government and parliamentary affairs. He will be responsible for representing AEM’s member interests and representing the industry’s top policy priorities with lawmakers and regulators. In a press release, the AEM stated that the expanded physical presence into Canada’s capital is meant to increase advocacy and engagement, ensuring AEM has a strong and dedicated voice in policy discussions at the federal and provincial levels in Canada. “Our members power the nation’s farms, construction sites, and supply chains, and their voices deserve to be heard on policies that impact their ability to innovate and create jobs,” said AEM President and CEO Megan Tanel. “With a dedicated presence in Ottawa, AEM will be a more effective advocate and convener, ensuring equipment manufacturers get a seat at the table during critical policy discussions about the future of the Canadian economy.” AEM’s expanded presence in Ottawa will reportedly focus on advocating for pro-growth policies that help the Canadian equipment manufacturing industry compete globally.