Your location:  Home  >  Bearing News  >  World Bearing News
<<  Back

The Establishment of JTEKT CORPORATION 's "Integrated Brand Logo"

Resource from:  JTEKT CORPORATION Likes:2998
Jan 31,2012
Nagoya, Japan, December 21, 2011 – JTEKT CORPORATION (JTEKT; Nagoya, Japan; President: Shoji Ikawa) is pleased to announce that the establishment of our company's “Integrated Brand Logo” to express our three major businesses, which are the automotive parts of JTEKT, the Bearings of KOYO and the Machine tools of TOYODA. The object of this design is to express how the company’s three business brands are positioned and clarify their integration. We are unique supplier, which have machine tools and bearings those support industries and automotive parts. Through our consolidated technology as promised in the Integrated Brand Logo, we will be contributing society widely. Design Concept: The new logo expresses how these three business brands, with the difference among them expressed in their separation by the strokes of the letter “T”, are also integrated as a single entity. The design of this “T” is based on the ancient Greek word “Tekton” (meaning a person who possesses superior technical skills, i.e,. technology), from which the name JTEKT is derived. About company history: JTEKT was born in January 2006, which was the integration of Koyo Seiko Co., Ltd. and TOYODA Machine Works, Ltd. Koyo Seiko had started in 1921, and its “KOYO” brand has been familiar, as bearings and steering manufacturing and sales company. TOYODA Machine Works had started in 1941, separated from Toyota Motor Co., Ltd. (Toyota Motor Corporation), and its brand of “TOYODA” has been familiar, as core business was Machine Tools.
(JTEKT CORPORATION)
【CBCC News Statement】
1.The news above mentioned with detailed source are from internet.We are trying our best to assure they are accurate ,timely and safe so as to let bearing users and sellers read more related info.However, it doesn't mean we agree with any point of view referred in above contents and we are not responsible for the authenticity. If you want to publish the news,please note the source and you will be legally responsible for the news published.
2.All news edited and translated by us are specially noted the source"CBCC".
3.For investors,please be cautious for all news.We don't bear any damage brought by late and inaccurate news.
4.If the news we published involves copyright of yours,just let us know.

BRIEF INTRODUCTION

Cnbearing is the No.1 bearing inquiry system and information service in China, dedicated to helping all bearing users and sellers throughout the world.

Cnbearing is supported by China National Bearing Industry Association, whose operation online is charged by China Bearing Unisun Tech. Co., Ltd.

China Bearing Unisun Tech. Co., Ltd owns all the rights. Since 2000, over 3,000 companies have been registered and enjoyed the company' s complete skillful service, which ranking many aspects in bearing industry at home and abroad with the most authority practical devices in China.